Revenue Sources
The Zoo business model will see ongoing sales and revenues from the following categories:
Membership enrollment fee: The new member enrollment fee ranges between $49 and $99 and covers the cost of membership processing, an initial health and fitness consultation, and equipment orientation.
Monthly membership fee
The monthly membership fees go between $9.99 and $29.99 based on the type and length of membership. (Fees may vary, depending upon location, amenities, and promotions, etc.)
Family membership add-on
Immediate family members may join at a discounted rate.
Personal training fees:
Many members find they benefit from the added structure, motivation, and expertise provided by a professional trainer in a one-on-one situation. Personal-training programs at The Zoo are very popular. One-hour sessions range in cost from $50 to $60/hour; half-hour sessions are $35 to $45/hour. Smaller locations can benefit from specializing in such programs.
The Zoo's Six-Week Body Makeover
offers three one-hour sessions a week for six weeks week at a discounted price. New members find this program an ideal way to get started on their way to renewed health and fitness!
The Zoo Store:
Men's and women's fitness clothing and totes, bearing The Zoo logo, are available for purchase.
Health and weight loss products:
Nutritional and weight loss products, bars, shakes, water and energy drinks will provide our franchise with additional revenue stream are available.
Tanning and Infrared saunas: Can produce a strong income stream.




